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YES for Parks and Open Space

What began as a passion for saving Denver’s vanishing green space turned into a ferocious political fight spanning two election cycles and turning into the classic fight of the people versus “City Hall.”


I signed on to help the YES for Parks and Open Space team as a Communications Lead, aiming to help the group communicate its opposition to a plan presented and promoted by the City of Denver.  The plan was to develop the 150 acres formerly known as the Park Hill Golf Course.  What the City administrators didn’t plan on was a fiercely committed group of individuals who wanted it known to voters that those 150 acres were protected by a Conservation Easement that was voted into effect – and paid for through taxes - by those voters back in X.



It was an arduous task, indeed!  Educating the public on the complexities of the Conservation Easement while fighting a developer who promised affordable housing and a grocery store – not to mention that they had the backing of the City and were outspending our group by a 6 to 1 margin.


As a political newbie, I had to learn the ins and outs of community meetings, campaign slogans, grassroots volunteer management and social media planning and development, and I had to learn fast.  With the help of a dedicated team of volunteers, I was able to help turn the tide of public opinion into three campaign victories and the continued protection of the land from development.  It remains on the top of the list for Mayor Johnston as he plans to negotiate a deal with the developer to buy the land back in order for the City to build a major, regional park.




Valor on The Fax


How often do you get to work on a project that is so unique that it has never been done before? 


How often do you get to work on a project that will change the lives of the people it will serve?  How often are those to elements part of the same project?  That was Valor on the Fax.


Valor on the Fax, built by Brothers Redevelopment, Inc. in a partnership with the Brain Injury Alliance of Colorado is a 72-unit apartment building geared to homeless people suffering from some type of traumatic brain injury - which studies show encompasses almost 60% of the homeless community.  It is the first project of its kind in the United States.



My partnership with Brothers Redevelopment started with the groundbreaking for the building in October of 2021 and ended with the ribbon cutting in May of 2023 with the main goal being to introduce Denver to this incredibly unique project via Denver local media.  There were many construction delays along the way so, it was a challenge to keep the media engaged but, hiring fairs and a visit from Governor Polis helped to keep Valor’s story in the news.


Not only did I work on the media coverage for the project, but my team and I designed the logo, built the website and completed two promotional videos for BRI to use in meetings with fundraising opportunities.


When opening day came in May, every Danver-based media outlet covered the opening - including the front page of The Denver Post. 


Goal accomplished!

Adaptive Spirit

Adaptive Spirit is an annual event which is the largest single fundraiser for the United States Paralympic Alpine, Nordic, Biathlon and Snowboard teams.  It is led by a group of volunteers from the cable and telecommunications industry and regularly brings in over $1 million per year for the team/s.



When I stepped into the volunteer role of PR Chair, my goal was to take the message of this very important event OUTSIDE of the cable industry and to consumer press outlets, first to shine a light on these amazing athletes but also to raise awareness for the event and increase donations.  The challenge being that the event is private and not open to the public so, any consumer facing press was set to drive to the well-funded Silent Auction where anyone could bid on the items and give their support to the cause.


Before I gave up my board seat (after 10 years) I had established a great relationship with The Vail Daily where we often saw front page coverage when the event came to town, in addition to the athletes being welcomed on set to Vail TV 8.  The crowning achievement was a feature piece in The Denver Post’s “Denver and The West” Sunday home page, highlighting the athletes and the event.






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